{"id":111,"date":"2011-01-06T04:19:53","date_gmt":"2011-01-06T04:19:53","guid":{"rendered":"http:\/\/buyerads.com\/blog\/?p=111"},"modified":"2022-03-11T14:51:14","modified_gmt":"2022-03-11T14:51:14","slug":"social-media-strategizing-for-2011","status":"publish","type":"post","link":"https:\/\/buyerads.com\/blog\/?p=111","title":{"rendered":"Social Media Strategizing for 2011"},"content":{"rendered":"<p>It\u2019s a new year, and your company has a new focus: bringing in business by utilizing New Media. It\u2019s no easy task. Considering that sites like Facebook and Twitter are only a scant few years old, determining tactics for these new mediums is a hazy enterprise at best.<\/p>\n<p>Companies are still figuring out the strategies that work for their line of business. But whether you sell shoes or jet engines, there are two goals you should have in mind: increasing the number of followers, and provide ways they can pick up what you\u2019re offering.<\/p>\n<p>That is to say, of course, that your tactics shouldn\u2019t necessarily reflect your goals. After all, pitching offers to your fanbase one after another is a surefire way to lose your audience in a hurry. If there\u2019s one thing that 2010 has to teach us, it\u2019s that large companies don\u2019t necessarily translate into successful online powerhouses. Small organizations can get it right, too.<\/p>\n<p>At the risk of oversimplifying, one great strategy is simple: don\u2019t be boring. The most successful businesses in the world may have their message down to a science, but that doesn\u2019t mean you can robotic about disseminating it. People aren\u2019t machines. Remain personal, laid back, even humorous. Offer content real people can use\u2014not just CEOs. Cater to the casual. And stay interactive. Join us this year as we explore social media in detain, including ways for you to strike it big in the world of social media.<\/p>\n<p>Best wishes for the new year!<\/p>\n<p>Buyer Advertising<br \/>\n<a href=\"http:\/\/www.buyerads.com\/\">www.buyerads.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s a new year, and your company has a new focus: bringing in business by utilizing New Media. It\u2019s no easy task. Considering that sites like Facebook and Twitter are only a scant few years old, determining tactics for these new mediums is a hazy enterprise at best. Companies are still figuring out the strategies [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,5,3],"tags":[77,19,11,38,193,12],"class_list":["post-111","post","type-post","status-publish","format-standard","hentry","category-advertising-trends","category-all-about-buyer-advertising","category-social-media","tag-77","tag-buyer-advertising","tag-facebook","tag-new-media","tag-social-media","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Social Media Strategizing for 2011 - Buyer Advertising - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/buyerads.com\/blog\/?p=111\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Media Strategizing for 2011\" \/>\n<meta property=\"og:description\" content=\"It\u2019s a new year, and your company has a new focus: bringing in business by utilizing New Media. 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