{"id":45,"date":"2010-06-02T18:17:40","date_gmt":"2010-06-02T18:17:40","guid":{"rendered":"http:\/\/buyerads.com\/blog\/?p=45"},"modified":"2022-03-11T14:53:02","modified_gmt":"2022-03-11T14:53:02","slug":"4-tips-for-tweets","status":"publish","type":"post","link":"https:\/\/buyerads.com\/blog\/?p=45","title":{"rendered":"4 Tips for Tweets"},"content":{"rendered":"<p>You&#8217;re turning to Twitter to update your customers and let them know what&#8217;s going on behind the scenes. You&#8217;re also using tweets to promote job openings\u2014landing you the largest applicant pool you can, helping your HR department to recruit top talent. It&#8217;s a smart move. As more &#8216;net surfers turn to Twitter for news, information, and\u2014let&#8217;s face it\u2014recreation, maintaining a presence is just good business sense. Here are a few tips to make your tweets go from peeps to hoots.<\/p>\n<p><strong>Make it diverse.<\/strong> By changing up the tone and subject matter of your posts, you&#8217;re proving that there&#8217;s an actual human behind your machines. That&#8217;s a good thing.<\/p>\n<p><strong>Keep it to 140 characters.<\/strong> No, really. Short-linking makes it very easy to gush about your latest product or service, but people read Twitter because they like brevity. Give the people what they want.<\/p>\n<p><strong>Re-tweeting isn&#8217;t cheating.<\/strong> While your Twitter account shouldn&#8217;t be a directory of other people&#8217;s offerings, don&#8217;t be afraid to re-tweet the latest buzz from another source.<\/p>\n<p><strong>Be interesting.<\/strong> Seems easy, but the art of pushing out interesting content for users to consume is, well, an art. Some companies never get it right. The ones that do enjoy more online sales and better candidate pools.<br \/>\nVisit our own Twitter and Facebook from our website: <a href=\"http:\/\/www.buyerads.com\/\">www.buyerads.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You&#8217;re turning to Twitter to update your customers and let them know what&#8217;s going on behind the scenes. You&#8217;re also using tweets to promote job openings\u2014landing you the largest applicant pool you can, helping your HR department to recruit top talent. It&#8217;s a smart move. As more &#8216;net surfers turn to Twitter for news, information, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,3],"tags":[15,16,17,12],"class_list":["post-45","post","type-post","status-publish","format-standard","hentry","category-focus-on-recruitment","category-social-media","tag-advertising","tag-recruitment-advertising","tag-tweeting","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>4 Tips for Tweets - Buyer Advertising - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/buyerads.com\/blog\/?p=45\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 Tips for Tweets\" \/>\n<meta property=\"og:description\" content=\"You&#8217;re turning to Twitter to update your customers and let them know what&#8217;s going on behind the scenes. 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