As a growing business (or a company yearning to get bigger), you’re actively invested in social media. It’s a great, untapped resource for potential hires and customers-to-be. Unless traditional mediums, however, it’s a finicky realm. Attention spans are at a minimum, and the Internet represents a land where advertising of any sort is chastised. Here are a few tips as you ease into the holidays that can get you more followers on Twitter—and in the process, more business
potential.

1. Post at least once a week. Activity keeps you relevant in the mighty eyes of Google.

2. List ways to connect with other parts of your business. For example, a link where your fans can sign up for your newsletter.

3. Share useful articles, videos, and links to resources that can directly benefit your customer.

4. Don’t be afraid to ask for help or for fresh ideas—it keeps your fan base interested and interactive.

5. Post recent work or ongoing collaborations. Even if you’re a resource for your fans, they still don’t mind hearing (occasionally) about what’s going on in that office of yours.

6. Actively network. Find similar companies and message them. Identify client bases, and do what you can to tap into them.

7. Offer discounts. Better yet, offer discounts only available to your Facebook fans.

Till next time,
Buyer Advertising
www.buyerads.com