Category: Resource Efficiency

Responsible AI in Recruitment

Posted on by Buyer Advertising

When Fast Forward Actually Sets You Back.

The development of AI is accelerating at a pace few could have predicted, except for the brainiacs who move in circles beyond my intellect. New recruitment products are launching daily, each claiming to be smarter than the last, all promising streamlined workflows, better candidate matching, and predictive insights, but are troubles brewing beneath the glassy surface?

The lack of safeguards surrounding how these tools are trained and how data is processed introduces a set of challenges that raise questions about how candidate data is being used, possible AI bias, and, of course, transparency. Without addressing these questions, employers run the risk of integrating tools that not only fail to deliver on their promises but also expose them to liabilities.

Large job platforms and vendors continue to roll out new AI-powered products under the banner of “efficiency,” collecting and repurposing candidate data in ways that benefit the platform far more than the employer. If you don’t understand the full scope of what you’re buying, you could find yourself relying on a system that works against your hiring goals.

At Buyer, we believe trust in innovation matters. That’s why we’ve built measures into our platform to ensure AI is deployed with fairness and accountability, including bias safeguards, data protection for employers and individuals, and transparency explaining how our AI works.

The bottom line is, AI is here to stay, but how it’s deployed will determine whether it becomes a powerful asset or a major liability. The future of your recruitment technology should be built on trust.

Buyer has over 25 years of pioneering experience in recruitment technology, transforming the hiring landscape. Our commitment to innovation is paired with a steadfast dedication to responsible and ethical practices, ensuring secure and trustworthy partnerships with our clients.

We invite you to contact our team today to discover how our tailored solutions can enhance your recruitment efforts and drive success with care.

Joel Glick
President
Buyer Advertising

Buyer provides custom talent solutions that deliver the right candidates to you. We cultivate unique Employer Brands, and our industry-leading search engine optimized hiring platform, Buyer Talent Engine, empowers recruiters with a smarter way to attract, engage, analyze, and track candidates through the entire hiring process – backed by a team of industry leaders with a passion for customer service.

Your Agency Should Be Protecting You

Posted on by Buyer Advertising

“You want us on that wall. You need us on that wall.” 

I may be dating myself, but do you remember that movie, A Few Good Men, when Col. Jessup, portrayed by Jack Nicholson, blurted that line out in a fit of rage? He was right. We all need resolute people to protect us from harm. Of course, he then went on to admit to ordering an inadvertent murder, but I digress.

Now, in no way would I compare what we do in recruitment communications with the important work of our US military and law enforcement, but in our little world of recruiting, I think one of the most important jobs of Buyer Advertising is to protect our clients from unscrupulous salespeople.

We see it all the time. A direct sales rep hammers an unsuspecting recruiter under the cloak of “providing consultative best practices” and then long story short, the final recommendation is to simply spend more money. Or my other favorite is when the salesperson pitches locking up a customer for years on end with the promise of saving money, which seldom works.

Ask any job board how to achieve better results, and the answer will always be the same: “SPEND MORE MONEY.”  So don’t do that. Arm yourself with a proven recruitment marketing agency, and let us protect you from getting oversold. We do this for a living. We know best how to spend your budget to achieve optimal results. We have the skills to negotiate the best deal on your behalf, and we are gluttons for punishment. It comes with the job like a doorman behind the velvet rope. No one gets in unless we think it’s in your best interest or they are good looking – just kidding.

Talk to us today to learn more. We’ve got protective agency people ready to block those time-killing salespeople so you can focus more on what matters most: hiring.

Joel Glick
Managing Partner
Buyer Advertising

Buyer provides custom talent solutions that deliver the right candidates to you. We cultivate unique Employer Brands, and our industry-leading search engine optimized hiring platform, Buyer Talent Engine, empowers recruiters with a smarter way to attract, engage, analyze, and track candidates through the entire hiring process – backed by a team of industry leaders with a passion for customer service.